The traditional telco retail model is struggling in the digital age. Faced with declining device sales, pressures from competitors, and new customer expectations, telcos need to find a new model that returns them to the top of their industry.
The solution? Telcos must create an interactive, digital experience that provides that “wow” factor while making it possible for customers to interact and transact anytime, anywhere.
Maplewave’s telco experts have created several videos, blogs and case studies to keep telcos up to speed on what is happening in their industry, and how they should respond.
For the telco salesperson, the stakes have never been higher. The quality of their performance impacts how customers feel about the business, how much money they spend, and whether they will return in the future. And one false move can send the customer running to the competition.And yet, many telcos fail to prepare their salespeople for their roles. To be successful, telcos need to invest in staff training to ensure peak performance and profitability. Read More
The store environment plays a key role in customer experiences, but even the best-designed stores are a wasted investment if telcos neglect to train their staff on how to use the environment to its full potential.Read More
Telcos, I’m going to let you in on a secret that can revolutionize your retail training and drive your success to the highest level. It’s Neuro-linguistic programming.Read More
Opportunity awaits! It's time to retire your hard-sell and take a new approach, a consultative approach. Read this blog and learn the ins and outs of a consultative approach.Read More
Few people would be successful in their jobs if they didn’t have the tools they needed to perform. And the telco retail environment is no exception.Read More
Retail can no longer be transaction-focused. Telco retailers need to create engaging, efficient and meaningful experiences with customers in every channel.Read More
Rogers Saves 87% of Their Contract Costs with Paperless
In 2015, Rogers Communications wrote off paper contracts forever. Maplewave’s digital contract solution, Paperless, was the perfect way improve their operations while saving money and protecting customer information…Read More
Amplifier Future-Proofs PEP's Cellular Division in 10 Days
PEP is a large African retailer of clothing, homewares and cellular products. Operating in more than 11 African countries, PEP is a market-leader in the sale of pre-paid devices. With the introduction of new products and financial services offerings, PEP needed an international, strategic assessment to future-proof their cellular division. Maplewave’s Amplifier process was the answer…Read More
Amplifier Refines Eastlink's Strategy
Eastlink Communications is a privately owned quad play provider headquartered in Halifax, Nova Scotia. After merging their fixed line and mobile business units, Eastlink needed a best-in-class retail strategy to manage growth through the new phase of their business. With plans for expansion, Eastlink sought Maplewave’s assistance to help develop their 3-5 year strategy…Read More
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