In this blog, Will Gibson analyzes the 3 competitors in the Greek telco market in comparison to each other and explores the areas they need to improve.
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What's going on in the Greek telco market? Find out what key opportunities telcos in Greece as missing in this blog.
From picking the right channels, to using the right technology, and providing the right training, channel strategies can get complicated - but the return on investment is worth it. It’s time for telcos to optimise and develop channel strategies that drive results and boost the customer experience.
Across the world, every industry has felt the effects of COVID-19 in some way, and telco is no exception. To thrive during this pandemic (and beyond), telcos need to adapt their retail strategies and quickly implement solutions that will enable digital experiences while taking measures to safely re-open their stores.
Omnichannel has always been important but now more than ever, retailers across the world are learning just how important an omnichannel strategy is. In this blog learn about the difference an omnichannel strategy can make in uncertain times.
Curious to learn how telcos are adjusting to meet their customer’s needs while maintaining everyone’s safety during COVID-19? Check out this blog!
Trying to find a "new normal"? Read Will Gibson's blog and learn how telco retailers can adjust to meet the current circumstances and to keep moving forward.
For the telco salesperson, the stakes have never been higher. The quality of their performance impacts how customers feel about the business, how much money they spend, and whether they will return in the future. And one false move can send the customer running to the competition.And yet, many telcos fail to prepare their salespeople for their roles. To be successful, telcos need to invest in staff training to ensure peak performance and profitability.
The store environment plays a key role in customer experiences, but even the best-designed stores are a wasted investment if telcos neglect to train their staff on how to use the environment to its full potential.
Telcos, I’m going to let you in on a secret that can revolutionize your retail training and drive your success to the highest level. It’s Neuro-linguistic programming.
Opportunity awaits! It's time to retire your hard-sell and take a new approach, a consultative approach. Read this blog and learn the ins and outs of a consultative approach.
Retail can no longer be transaction-focused. Telco retailers need to create engaging, efficient and meaningful experiences with customers in every channel.
We shop with successful franchises across the globe and across industries .So, why does franchising seem inconceivable for telcos?
How do Canada and UK telco experiences differ? Find out from Cassie, as she outlines her experience moving counties and switching telcos.
We love talking tech, telco, retail, digital transformation and people! Here’s some of our favorite reads this week.
Ignorance is not bliss. Telcos that refuse to play an active role in bettering the world aren’t going to cut it for Gen Z or Alpha.
Just how important is social media to young customers? And how can telcos best leverage this new channel to reach this demographic?
In it’s early stages, AI has already seen consumer adoption. How can telco retailers use AI to create seamless customer journeys?
Unlock the barriers holding back your salespeople from reaching their full potential by ensuring they can accomplish these 6 things.
We have compiled several articles that provide an in depth look at digital transformation, emerging technologies, the changing retail landscape, and how telcos can meet evolving customer expectations.
Telcos need to ditch the IT first mentality, and focus on seamless experiences that put the customer in control.
As Gen Z and Alpha enter the market, they are revolutionizing everything. This is especially apparent when it comes to their desire for personalization.
What are the challenges faced by telcos when considering a Transact-Anywhere approach – and more importantly, what are the solutions?
Experience is now the ruler and the focus is on the customer. Customer experience cannot be manufactured, it is not the sum of your store design. It is real and it cannot be faked.
For years, Apple Retail has been an inspiration for retailers. But no company is perfect, even Apple. So, what are Apple’s retail problems?
A telcos success is reliant on one thing – the experience of customers. Consumers need to be entertained, engaged, and efficiently served.
Brands across the globe are using digital retail experiences to rise above their competition. But it’s not too late for you to implement these experiences, the first step is knowing what you’re up against.
The old ways of doing business just don’t cut it anymore. To be competitive in today’s market, telco retailers need to focus on their customer experience.
We love talking tech, telco, retail, digital transformation and people! Here’s some of our favorite reads this week.
Forward-thinking retailers are already using cutting edge technologies to delight and retain loyal customers across highly competitive markets.
Computers and IT have drastically transformed the way we live our lives but despite making our day-to-day experiences and tasks easier, computers have also introduced new challenges such as security
Attention Telco retailers: your store model is failing you! The good news? There’s a solution. It’s the Digidextrous store.
In an age where everything can be ordered online, how do telco retailers stay relevant? And is traditional retail really dead? How networks can come out on top in the digital age?
In a dream telco world, we can interact and complete transactions with telco providers anytime, anywhere, and via any medium.
Nature is modifying the retail landscape – and retailers who adapt rapidly are thriving, while others are facing extinction.
The world is moving to a seamless, channel agnostic future. Telcos – you need a new retail approach.
Fresh back from TM Forum Digital Transformation World, Product Manager Alex Brennan reflects on his experiences and what is on the horizon for telco.
Very few aspects of my job rely on paper anymore. That’s not true for every workplace though – and workers are not happy about it.
Do you know how your customers feel about your paper contracts? As a customer myself, I HATE them. Between all the waiting and interruptions, I can confidently say paper processes are killing your customer experience.
We now live in a subscription economy. Amazon Dash buttons are just the start.
Imagine a world where the intuitive store sells for you and doesn’t require any humans to run it…will that ever happen?
Customer experience is king in today’s subscription economy.
Telecom operators are in an enviable position. Going into a Telco store should be like wandering into Aladdin’s Cave…but is it?
This post is the first in a series that documents Maplewave’s journey to transition our IT infrastructure to the public cloud.
“People buy from people they like”. True? Absolutely!