Retail Marketing Consulting.

Maplewave’s telecom consultants can help attract customers to your stores by developing effective telecom marketing strategies, product messaging, and displays.

Retail Marketing Evaluation.

Are customers bypassing your store? Our consultants can help you implement a solid retail marketing plan that will attract customers to your stores and develop collateral that effectively showcases what’s possible.

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Design window displays that drive customers into the store to maximize sales.

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Advise on store setup to attract your competitors’ customers.

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Create impactful marketing messages, product displays, and digital experiences.

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Equip staff with digital devices to inform and educate customers.

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Use inter-connected digital products to show what’s possible with your entire range.

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Design brochures, leaflets, and shelf talkers to bring special products to life.

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Assist with local marketing via social and activation events to portray the store as the centre of the community.

Immersive Consulting That Delivers Results.

Our immersive approach gives us an intimate understanding of your pain points so we can identify short and long-term solutions that will bring your goals within reach.

Our Consulting Process
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Featured Service:
Benchmark Assessment.

Maplewave’s proprietary deep-dive retail assessment evaluates all aspects of your retail experience and benchmarks your performance against key competitors.

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Scores your retail experience across 135 points.

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Results are benchmarked against regional and global standards.

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Reveals your strengths and weaknesses.

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Identifies quick wins, cross-functional projects, and long-term strategies for the next 5 years.

Chat with Will Gibson.

Will is an award-winning telecom consultant and marketing expert. Will relies on his global retail and marketing experience to bring your retail marketing strategy to life. Whether you’re looking for simple recommendations or a complete retail assessment, Will can help you craft an enticing, informative store experience.

Will’s Bio >Email Will >Will’s LinkedIn >
Will Gibson VP Sales & Marketing

Frequently Asked Questions.

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What retail marketing trends should we be taking advantage of?

Your stores should be beacons that attract competitor customers inside, not just your own. Immersive and engaging window displays, digital screens, interactive walls, beacon marketing, and in-store displays are some of the hero trends right now.

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How do we transition from paper marketing to digital? Is it expensive? What’s the ROI?

Paper-based marketing is more expensive than you think with reams of wasted leaflets, brochures, and quickly outdated materials. Going digital allows you to be super responsive on price and product. The one-time costs for the screens and content management solution more than offset your paper costs.

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What specific services do you provide, as this is a very broad topic?

We start by analyzing your capability versus your competitors’ and the wider market, including consumer electronics and tech retailers. We identify your pain points and make recommendations that include quick wins, medium-term projects, and long-term strategic goals. We then introduce you to appropriate solution providers or work with your existing vendors to improve the quality of your execution.

Where To Next?