Your current retail environment needs a refund. When we Amplify your Retail Performance, we look to understand your retail capability, cross-reference that with your needs, and provide a unified version of the truth so you can grow your business over the coming months and years.
Through our proprietary 10-day process, we truly learn about your business, your culture, and your pain points. We then make recommendations that range from quick wins to strategic goals over the next 3-5 years.
In particular, we look at:
- How your stores look, feel and perform vs your competition.
- Your marketing, merchandising, customer journeys and in-store tech.
- Systems and process are evaluated for speed, effectiveness and overall customer experience delivery.
When we visit your business, we look for the common, recurring global themes that haunt retailers across the globe:
As the Retail Business Optimization Lead for Maplewave, Will is an award-winning consultant who offers insight and concrete solutions to retailers who are looking to take their business to the next level.
Will’s retail experience spans over 20 years and 60 countries and includes major retail projects for international blue-chip companies. In the past, he has worked for several multinational telco’s including Vodafone, Blackberry and Cable and Wireless.
Will combines his robust telco experience with his expertise in retail customer experience and total business transformations to deliver true thought leadership. He uses his can-do mindset to collaborate and drive positive change on every project.
With his sense of camaraderie and competitive nature, he played for his local cricket club for over 15 years, leading his team to victory as captain in the Division B2 championship in 2011 and to second place in 2014. Nowadays, he is passionate about golf and enjoys playing on a traditional seaside course in the North East of England where he tries to play off a handicap of 13 (despite his real handicap being his putting!).
Will resides in England with his wife, Vick; their two year old son, Elijah; a German Shephard named Nisha; and their very own lucky black cat named Gypsie.