Customer Journeys

How To Optimise Your Telco Channel Strategy

From picking the right channels, to using the right technology, and providing the right training, channel strategies can get complicated - but the return on investment is worth it. ‍It’s time for telcos to optimise and develop channel strategies that drive results and boost the customer experience.

Richard Stirling
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The 11 Solutions Telcos Need To Survive COVID-19

Across the world, every industry has felt the effects of COVID-19 in some way, and telco is no exception. To thrive during this pandemic (and beyond), telcos need to adapt their retail strategies and quickly implement solutions that will enable digital experiences while taking measures to safely re-open their stores.

Maplewave Company
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Retail Best Practices in the Time of COVID-19

Curious to learn how telcos are adjusting to meet their customer’s needs while maintaining everyone’s safety during COVID-19? Check out this blog!

Will Gibson
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Telco Customer Experience During Turbulent Times

Trying to find a "new normal"? ‍Read Will Gibson's blog and learn how telco retailers can adjust to meet the current circumstances and to keep moving forward. ‍

Will Gibson
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Telco Staff Training: Nearly Everything You Need to Know

For the telco salesperson, the stakes have never been higher. The quality of their performance impacts how customers feel about the business, how much money they spend, and whether they will return in the future. And one false move can send the customer running to the competition.‍And yet, many telcos fail to prepare their salespeople for their roles. To be successful, telcos need to invest in staff training to ensure peak performance and profitability. ‍

How to Delight Customers with Store Design and Staff Training

The store environment plays a key role in customer experiences, but even the best-designed stores are a wasted investment if telcos neglect to train their staff on how to use the environment to its full potential.‍

Maplewave Company
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How To Revolutionize Your Telco Training With NLP

Telcos, I’m going to let you in on a secret that can revolutionize your retail training and drive your success to the highest level.‍ It’s Neuro-linguistic programming.

Will Gibson
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The Top Six Ways Telcos Let Their Customers Down

Retail can no longer be transaction-focused. Telco retailers need to create engaging, efficient and meaningful experiences with customers in every channel.

Maplewave Company
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Maplewave's Top Reads of the Week

How was your week? From Olympic medals to sales manager training, here’s our favourite reads this week.

Maplewave Company
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Why Telcos Need to be Social Media Experts

Just how important is social media to young customers? And how can telcos best leverage this new channel to reach this demographic?

Maplewave Company
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How AI Can Enhance the Retail Experience

In it’s early stages, AI has already seen consumer adoption. How can telco retailers use AI to create seamless customer journeys?

Maplewave Company
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Digital Transformation in Telco Retail

We have compiled several articles that provide an in depth look at digital transformation, emerging technologies, the changing retail landscape, and how telcos can meet evolving customer expectations.

Maplewave Company
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The Death of Omnichannel and the Emergence of Transact-Anywhere

Telcos need to ditch the IT first mentality, and focus on seamless experiences that put the customer in control.

Will Gibson
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