VP, Strategy & Digital Business Development
Ronalda is an accomplished, energetic leader who is relentlessly data-driven. With nearly 20 years of experience accelerating growth at SMB and Fortune 500 companies alike, her passion for data-based decision-making and technology supports Maplewave’s strategic and tactical business needs
Drive the direction of Maplewave and lead strategic partnerships and business development initiatives.
- BComm, Marketing Informatics – Dalhousie University.
- Led Kik Interactive’s data science team at petabyte scale, achieving an incremental 1M daily active users and 100M in funding through a cryptocurrency token sale.
- Led the digital technology, CRM, and analytics teams. Responsible for the BlackBerry.com ecosystem supporting billions of visitors annually, launching the affiliate marketing program and driving over 10 million in pipeline revenue.
- Led a team of analysts and strategists supporting Microsoft Canada achieve their business objectives.