Whitepapers.

Explore our whitepapers for in-depth background information on key telecom trends and topics.

Man in overcrowded technology product stall in market.

Controlling The Chaos: How To Overcome Indirect Channel Pitfalls And Win

February 22, 2022

This whitepaper examines the seven types of indirect sales with real-life examples from around the world, common pain points in indirect sales and how to overcome them, and how a dedicated solution can help telcos drive the best results from this channel.

Man and woman walking by a telco kiosk in a grocery store.

Telco’s Self-Service Future: 4 solutions that cut costs, boost profits and delight customers.

May 11, 2021

This whitepaper examines how COVID-19 has changed telco retail and consumer shopping habits, the four essential self-service solutions and their ROI, and how telcos can completely fund their self-service investment by optimizing their retail estate.

woman using iPad with illustrated icons over laid showing functions of a telco retail platform

How To Bring 184 Omnichannel Journeys Within Reach

January 19, 2021

This whitepaper examines how a platform gives customers a flexible ‘Transact Anywhere’ experience; how Maplewave’s omnichannel maturity model brings 184 customer journeys within reach; and the unique benefits of Maplewave’s platform approach.

One Orange umbrella in a group of black umbrellas

The Best And The Rest: How 3 Types of Commerce Solutions Compare

January 19, 2021

This whitepaper examines how the role of commerce systems has changed; how the functionality of a General POS, POS/CRM Hybrid and Telco Platform compare; and the unique benefits of a platform approach.

Man leaning back against a wall looking up

Is Your Pandemic Pause A Recipe For Disaster?

September 29, 2020

This whitepaper examines how telco budgets and projects have been affected by COVID-19; three historical examples of how “hitting pause” led large companies to disaster; and our three-step action plan that will guide you to success.

woman looking at mobile phone wearing a surgical mask

The 11 Solutions Telcos Need to Survive COVID-19

June 4, 2020

This whitepaper examines how the pandemic has impacted telcos and customers; 11 solutions to solve your COVID-19 pain points; and how to thrive using omnichannel solutions.

Illustration of a woman with a telco retail store super imposed on her head

How To Create Outstanding Telco Salespeople

February 5, 2020

This whitepaper examines why the telco store experience falls short; the characteristics of an outstanding telco salesperson; and how to develop a retail training strategy that promotes performance and retains employees.

young Asian girl smiling looking at mobile phone

How to Prepare your Telco Business for Generation Z and Beyond.

June 13, 2019

This whitepaper examines the changing retail expectations of young customers; how to create an exceptional experience; and the role technology plays in new retail experiences.

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