Newsletter

Edition #19: Perks & Points: 9 Tips To Build Telco Customer Loyalty Through Gamification

Digital is now meshed tightly into our lives, but the landscape is constantly shifting. Businesses in every industry are vying for innovative ways to captivate their audience, enhance customer loyalty, and drive sales.

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Edition #18: 7 Essential Capabilities Your E-commerce Solution Must Have For Telco Transactions

In this edition of Telco Talk, I will continue the e-commerce conversation and examine the 7 capabilities that your e-commerce site must have in order to be the right fit for the telco industry.

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Edition #17: 2023 Year in Review: TLDR Edition

Can you believe 2023 is almost over? If you’re someone who’s in a hurry, here is a quick summary of our Telco Talk editions from the past year.

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Edition #16: It's Time To Get Human: 6 Tips To Increase Digital Adoption

“Digital Transformation” has long been a buzz word and is a journey that most telcos are currently on. However, implementing the right digital tools is just the first part of the puzzle. The real dilemma is getting customers to actually use them.

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Edition #15: 5 Steps That Will Boost Your Reseller Network And Drive Performance

The reseller network is an invaluable asset in the telecom industry, particularly in markets dominated by prepaid services. Resellers play a pivotal role by distributing SIM cards, top-ups, and more, effectively extending the reach of telecom companies to thousands of additional touchpoints.

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Edition #13: The Rise of the “Prosumer” – 5 Tips to Capitalize On This Growing Segment

For years, telecoms companies have divided their client base into “Consumers” and “Business” users, each with different product sets, pricing, and needs. But in this post-pandemic, work-from-home world that we now live in, a third type of customer has entered the chat – say hello to the “Prosumer”.

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Edition #14: 4 Ways To Solve The Wait/Dwell Time Conundrum And Elevate Your CX

Telecoms companies are facing different challenges right now depending on where they are in the world. In countries like the UK, US, and Japan, telcos are downsizing their physical operations, cutting costs, and trying to move customer interactions from physical stores to (allegedly) cheaper digital channels.

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Edition #12: What Is Telecom’s Fastest Growing Revenue Source? Hint, It’s Not 5G.

In this edition of Telco Talk, Maplewave’s CEO, Adam Baggs, shares his thoughts on how telcos can quickly capitalize on fibre as a revenue source while 5G takes time to ramp up.

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Edition #10: Sustainable Supply Chain: Are You Implementing These 7 Green Strategies?

Often, the hardest part of sustainability is knowing where to start. This is especially true when it comes to supply chains. Maplewave’s Logistics expert, Bradley Lapin, shares some strategies that will help you deliver environmental benefits in this edition of Telco Talk.

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Edition #9: 5 Emerging Trends in Telco Store Design You Can't Miss

Once 3G arrived, telcos started to get more complex in their offerings, with texts, picture messages and all sorts of other “science fiction” possibilities. In response, store designs portrayed everything as “the future”, with sleek attributes resembling spaceships and featuring stark white surfaces.

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Edition #8: The 17 Most Interesting Telco Value-Added Services You Need To See.

From personalized add-ons to freebies that enhance your everyday life, we've got you covered. Let us know if our list inspired you to take your telco VAS game to the next level!

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Edition #7: Looking for software customization? Here are 4 reasons you need a telco platform.

Don't settle for a one-size-fits-all software solution! Discover four reasons why a configurable telco platform is the way to go in our latest newsletter.

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Edition #6: 9 hidden impacts that eSIMs will have on the telco industry

eSIM is a game-changer for the telco industry, and those changes are coming fast. So it's time to get ready! Check out our latest newsletter to learn more about the nine hidden impacts of eSIMs.

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Edition #5: 2023 Predictions: What Our Leaders Say Will Drive Success Next Year

We sat down with Maplewave’s thought leaders, Adam Baggs, Will Gibson, Grant Carstensen, and Bradley Lapin to get their thoughts on how the telco industry fared in 2022 and what’s in store for 2023.

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Edition #4: Cutting Costs? Don’t Overlook These 3 High ROI Projects In 2023

Planning your budget for next year? When you're looking to cut costs, be careful of flashy long-term projects and invest in those that will give you a high ROI within months!

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Edition #3: Takeaway & Telcos: What The Food Delivery Industry Can Teach Telcos About CX

What’s the future of telco retail? Ask the food delivery companies. With their new customer-first strategy that blurs the line between the digital and physical, telcos have a lot to learn from their success. Maplewave’s VP of Sales & Marketing, Will Gibson, shares his thoughts in this edition of Telco Talk.

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Edition #2: The Ugly Truth: 8 Reasons Why E-commerce is so Difficult for Telcos

E-Commerce is the lifeblood of modern retail. So why can't most telecom customers buy a device online? In our second edition of Telco Talk, we examine the eight barriers to telco e-commerce and how to overcome them.

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Edition #1: Follow Up Q&A: When Your Heroes Disappoint

In our first edition, you'll find the much anticipated follow-up interview with Will Gibson on his disappointing experience at a Vodafone UK flagship store. Don't forget to subscribe!

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