Blogs.

Explore our telecom blogs for thought-provoking discussion on timely topics and industry issues.

How Telcos can Leverage Social Responsibility to Appeal to Young Customers

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Ignorance is not bliss. Telcos that refuse to play an active role in bettering the world aren’t going to cut it for Gen Z or Alpha.

Who is the Best Greek Telco?

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In this blog, Will Gibson analyzes the 3 competitors in the Greek telco market in comparison to each other and explores the areas they need to improve.

3 Missed Opportunities in the Greek Telco Market

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What's going on in the Greek telco market? Find out what key opportunities telcos in Greece as missing in this blog.

How To Optimise Your Telco Channel Strategy

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From picking the right channels, to using the right technology, and providing the right training, channel strategies can get complicated - but the return on investment is worth it. ‍It’s time for telcos to optimise and develop channel strategies that drive results and boost the customer experience.

To Franchise or to Own? A Telco Conundrum

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We shop with successful franchises across the globe and across industries .So, why does franchising seem inconceivable for telcos?

The Top Six Ways Telcos Let Their Customers Down

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Retail can no longer be transaction-focused. Telco retailers need to create engaging, efficient and meaningful experiences with customers in every channel.

The 3 Tools Your Telco Salespeople Need to Be Successful

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Few people would be successful in their jobs if they didn’t have the tools they needed to perform. And the telco retail environment is no exception.

Telco Staff Training: Nearly Everything You Need to Know

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For the telco salesperson, the stakes have never been higher. The quality of their performance impacts how customers feel about the business, how much money they spend, and whether they will return in the future. And one false move can send the customer running to the competition.‍And yet, many telcos fail to prepare their salespeople for their roles. To be successful, telcos need to invest in staff training to ensure peak performance and profitability. ‍

How to Delight Customers with Store Design and Staff Training

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The store environment plays a key role in customer experiences, but even the best-designed stores are a wasted investment if telcos neglect to train their staff on how to use the environment to its full potential.‍